Filipino model, actress and Miss Universe 2015 Pia Wurtzbach presents a creation for L’Oreal Paris show “Walk Your Worth” as part of the Paris Fashion Week Women Ready-to-Wear Spring-Summer 2025 collection at Palais Garnier opera house, in Paris on Sept. 23, 2024. Image: Julien De Rosa/AFP

Pia Wurtzbach is among the celebrities and models who set the “Walk Your Worth” show at Paris Fashion Week on fire, as she became the first Filipina to prance on the runway held by a French cosmetics brand.

Wurtzbach sizzled the runway in a body-hugging black off-shoulder midi dress with pink detachable sleeves in L’Oreal’s “Le Défilé ‘Walk Your Worth” show, which was held at the Place de l’Opéra in Paris, France, on Sept. 23 (early morning of Sept. 24 in the Philippines).

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The cosmetic brand’s serum, liquid foundation, newly launched mascara, and liquid lipstick completed her look.

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The Miss Universe 2015 titleholder graced the catwalk with her signature smize before finishing with a radiant smile.

Also part of the show were Kendall Jenner, Eva Longoria, Viola Davis, Jane Fonda, Cara Delevingne, “Bridgerton” star Simone Ashley, Miss World 1994 Aishwarya Rai, and Miss Universe 2016 Iris Mittenaere, among others.

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Hours before the fashion show, the former beauty queen also shared behind-the-scenes glimpses of her experience on Instagram.

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“Just a few more hours before it’s showtime…but first, an obligatory balcony shot! Sharing a few snaps at the suite and me signing some polaroids. It’s the calm before the storm. But I’m ready,” she wrote.

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A post shared by Pia Jauncey (@piawurtzbach)

Wurtzbach, who’s now a Fashion Week regular, was announced as part of the fashion show as the ambassador of the cosmetics brand’s local branch. She was also the face of its’ “Sayang? No, #ImWorthIt” campaign in March 2024.

Pia Wurtzbach in a promo photo for a French cosmetics brand’s “Walk Your Worth” fashion show. Image: Courtesy of L’Oréal Paris Philippines

The beauty queen-turned-fashion personality’s recent milestone comes fresh off the heels of her appearance in multiple shows at the recent Milan Fashion Week in Italy.

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